Precisely whom to target, what to say and when to reach out to, so you can achieve the outcomes that matter to your business.
Visualize, track, and manage real-time customer experiences — driving valuable engagement at the right moment, just the way your audience prefers.
Maintaining track of your competition and the state of your industry is an integral part of performing any business.
Create workflows that work in-sync to automate complex business processes.
Target 1-to-1 advertising using your acquired and re-engage customers.
Segment customers by their activities to identify if a customer is a serious buyer.
Communicate & track the web activities of your prospect customers on all digital channels.
Multi-functional platform offering marketing automation, customer engagement marketing, real-time personalization to offer personalized messaging across marketing channels.
Predictive algo is an algorithm that predicts the forecasting human behavior basis on the past and current interactions across all the channels. It predicts the probability of the rate of conversion.
Contextual Algo analyses the content across various channels viz. website, email and all communication platforms based on multiple parameters such as aggression, transaction, emotion etc.
Emotional algo consists of human psychological ethos. It analyses the behavior basis on different kinds of emotions exhibited by humans. It helps in analyzing the marketing communications, activities and asses their value.
It is a methodology used to rank prospects against a scale that represents the perceived value each lead represents to the organization.
Drip marketing is a communication strategy that sends, or "drips", a pre-written set of messages to customers or prospects over time.
A landing page is a single web page that appears in response to clicking on a search engine optimized search result, marketing promotion, marketing email, or an online advertisement.
Automation workflow is a created series of automated actions for the steps in a business process. It is used to improve everyday business processes.
Web tracking is the practice by which websites identify and collect information about users. This is generally in the form of some subset of web browsing history.
A web widget is a web page that is embedded as an element of a host web page but which is substantially independent of the host page, having limited or no interaction with the host.
It uses triggers and actions across all channels to track customer journey and behavior or notify as per the rules set.
Visual Workflow is a drag & drop interface that automates business processes by creating applications using process builder without code.
The best thing about push notifications is that you can segment the audiences you're targeting in a very personalized way.
A chatbot is an artificial intelligence (AI) software that can simulate a conversation (or a chat) with a user in natural language through messaging applications, websites, mobile apps.
Geo-targeted text message marketing allows your brand to send text messages to customers based on their location.
The Outlook Social Connector lets you work in Outlook while staying up to date on the status and activities of your friends and contacts, whether they're from your organization.