How long do you spend on your e-mail marketing campaign daily, doing the same tasks for different subscribers time and time again? There is another way to deal with these repeated marketing processes: email automation. The right tools are all you need.  We are here sharing the best e-mail marketing automation tools that we have discovered for getting your job done. But first, let’s find out what actually is Email Automation.

What is Email Automation?

Email automation is the process of sending emails at a prescribed time to individuals or to several people. The e-mail supply may be streamlined by advertisers on the premise of certain needs, such as time and day, contact actions in their database, and workflow rules. Automated emails eliminate the laborious process of sending emails at a specified time to people individually.

E-mail marketing remains one of the most returnable assets for a company, at a time when digital marketing is expanding into hundreds of different media. 

Let’s jump right into the best-known email automation tools.

Email Automation Tools

  1. Mailchimp

Mailchimp allows sending drip emails to monitor your website activity, carts that are abandoned, activity or inactivity, etc.  You will receive a subscriber list of 2,000 emails and a monthly 12,000 email limit. All For free! It is easy to set up and provides the email marketing world with a low-risk introduction. You can easily upgrade the e-mail list to one of the paid accounts if you ever need a larger sending limit.

For new companies or those just getting started on their email marketing journey, MailChimp’s “Forever Free” account is just perfect.

  1. Aiozium

Aiozium is a multi-dynamic platform that not only reads the data, takes into account all information, and provides feasible insights into them, but also provides user behaviour information in real-time. It builds customer trends based on various emotional and behavioral machine learning techniques that lead to forecasting and lead by choosing the right business model and marketing policies to optimize resources and increase the ROI.

Aiozium is a marketing associate, a system that simplifies the lives of people and completes the consumer journey for all marketers.

  1. Sendinblue

Sendinblue is a full-length marketing automation software that combines both email and SMS services. You are able to create highly attractive emails, create automated workflows, and segment users by using your drag and drop builders. 

In order to get your mails in the delivery boxes with a good delivery rate, Sendinblue’s prebuilt developer recipes are an excellent choice if you need a good email marketing tool with a strong API.

  1. Drip

As the name implies, Drip is an application designed to simplify drip email processes. The app includes technology for e-mail collection, pre-made models, and drag and drop elements for easy creation. Drip incorporates extensively with all major eCommerce platforms – as well as ambiguous and personalized ones, such as Shopify, Magento, and WooCommerce, but majorly focuses on small to medium-sized e-commerce companies.

Drip is perfectly suited as a valuable tool for rising eCommerce stores with built-in revenue analysis and tools that involve customers across multiple channels from social channels to SMS.

  1. ConvertKit

ConverterKit enables you, by interacting with your emails with automation rules, to send targeted autoresponder to the users. You can even create autoresponder sequences for almost any situations with their blueprints. 

You just can’t go wrong with ConvertKit if you are a professional blogger looking for highly-target campaigns.

  1. ActiveCampaign

You can create ActiveCampaign dripping emails driven by subscribers engagement, behavioral patterns, interests, location, history and more. This tool can automate a subscriber or a customer’s entire life cycle and improve user experiences. While most tools offer A/B testing, ActiveCampaign is one step further allowing you to perform A/B split testing of whole automation sequences.

ActiveCampaign can be one for you if you need an e-mail automation tool which includes an integrated CRM and multi-channel marketing.

  1. MailerLite

Contrary to the other email marketing tools available for newbies, MailerLite is a unanimously powerful tool regardless of the sector. MailerLite has a drag & drop editor that makes it easy in minutes to start wonderful email marketing camps. Using advanced targeting features of MailerLite, you can customize, subgroup, and streamline your promotions and their optimization functions make sure that your promotions work best.

MailerLite is perhaps the email automation tool you are looking for if you’re only beginning, going alone, or need a straightforward, integrated solution.


Progress over Perfection. It is more important than wasting an indefinite amount of time to try to find the perfect result to take action and achieve progress. 

If your have read this far, you have already taken hundreds of hours of research, which means you have researched more than 95% of e-mail marketing professionals. In fact, you’re likely prepared to decide and select your email marketing tool.

If you have other Email marketing tools that you use, let us know in the comments.